EXPERTISE | PROJECTS

Selected recent consulting projects

• Evergreen Brickworks Market Match strategy
• Conducting a waste audit for the Irie festival
• Course development about sustainable tourism issues for universities and colleges nation-wide
• Ontario Region 7 Sustainable Tourism Strategy and Toolkit
• Three Year Strategic Plan for the Ontario Cycle Tourism Partnership
• Community Based Tourism Development and Policy in Jamaica

• Some past consulting projects also include:

  - Assisting The Icarus Foundation in 'greening' festivals and events
  - Assisting Kuoni Travel Ltd with corporate sustainability and developing KPI's
  - Strategic business development advice and plans for small business
  - Strategic Marketing Development for tour companies
  - Greening festivals and events
  - Development of a community benchmarking guide for sustainable tourism development
  - Tourism research and reports for CTO, WB, etc.
  - World Bank (2005) CSR in the Tourism Industry report.
  - Writing and publishing case studies on sustainable tourism
  - Developing and writing environmental benchmarking guide
  - Ecolodge demand studies
  - Developing marketing feasibility studies for new developments
  
  

Rachel's work includes or has included:

• Associate Professor, Ted Rogers School of Hospitality and Tourism Management, Ryerson University (current)
• Environmental Advisor, The International Tourism Partnership (a programme of the Prince of Wales International Business Leaders Forum (IBLF).
• communications and PR for tour operators and hotels/lodges
• working with a landscape architect firm, a leisure centre, tour operators, hotels and tourist attractions
• and work for charities such as Friends of Conservation, OMEC and other ecotourism or start-up tourism ventures.

Rachel has helped develop sustainable tourism policies, marketed companies internationally, developed and executed PR strategies and developed partnerships.

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